Joss On Equality Now
There are two ways to fight a battle like ours. One is to whisper in the ear of the masses, try subtlely and gradually to change the gender expectations and mythic structures of our culture. That's me. The other is to step up and confront the thousands of atrocities that are taking place around the world on an immediate, one-by-one basis. That's a great deal harder, and that's Equality Now. It's not about politics; it's about basic human decency.
- Joss Whedon
Joss On 2006
But the second "Thank You" is obviously for the screenings, and everyone's involvement. ... What an achievement. I wish I could have been at one. ... I got an E-mail from Jessica Neuwirth [of Equality Now], who was of course thrilled and grateful for the whole thing. It's by your efforts that my movie has become inexorably linked to such a vital, under-recognized cause, and so y'all should be frantically patting yourselves on the backs. Thank you. It matters. Plus, fun!
- Joss Whedon
Equality Now On 2006
During the last week of June 2006, Joss Whedon's fans, the Browncoats, organized 47 screenings of his film Serenity in Australia, Canada, New Zealand, the United Kingdom and the United States. The screenings were held to benefit Equality Now and celebrate Joss' birthday. Earnings totaling over $60,000 have been reported. Equality Now is extremely grateful for the support of the Browncoats and inspired by the tremendous energy and commitment they have put into their efforts to support our work to end human rights abuses against women and girls around the world.
- Equality Now
All of us at Equality Now continue to be amazed by and grateful for the Browncoats' and Serenity fans' generous and committed support for our work. Their energy and enthusiasm is inspiring and these screenings are coming at a critical time when we are especially in need of funds! We thank each and every one of them and Happy Birthday to Joss!"
- Amanda Sullivan, Equality Now
Global As Of 21 August:
Women's Film Initiative:
June 2007 Updates
27 June 2007: Earlier, we posted the video of what we call The Birthday Moment. Today, we bring you the audio of Scott Allie's talk (mp3) before a nearly sold-out crowd inside the historic Hollywood Theatre at our charity Serenity screening on the night of Friday, June 22. Allie, of course, is Joss Whedon's editor at Dark Horse Comics. Among other things, his credits include Serenity: Those Left Behind and the forthcoming Serenity: Better Days, and he edits the current Buffy: Season 8 series. It was near the end of this talk that Allie (as far as we know for the first time) cryptically hinted at what turned out to be the announcement which came this past Monday, that Joss would be auctioning off the chance for five people to have dinner with him during Comic-Con weekend.
27 June 2007: With only 26 sites reporting in so far, the global take of this year's Can't Stop the Serenity charity screenings stands at an estimated $69,338.84. This means we've already surpassed last year's final total.
26 June 2007: An interview with Joss Whedon conducted by Comic Book Resources, about the forthcoming "Dinner with Joss" charity auction, references last year's charity screenings of Serenity and discusses Joss' support for Equality Now.
25 June 2007: If you missed it, or just want to see it again, we've posted to YouTube a little video we call The Birthday Moment, wherein the Friday screening here in the Portland of Oregon, founding city of the global charity Serenity screenings movement, itself becomes a global event.
25 June 2007: We are carefully and deliberately gathering our numbers and making sure to account for any remaining expenses before we announce an estimated amount raised for Equality Now and the Women's Film Initiative. But also keep an eye out for when we open up orders for the commemorative t-shirts for this year's event. You know, the ones that event staff were wearing this weekend that many of you asked about. And, if you want yet another opportunity to raise money for Equality Now, get ready for July, when you can bid on the chance to win dinner with Joss during this year's Comic-Con.
24 June 2007: We'll have a more extensive post-event report in several days. But for now, our thanks to everyone who came out to the screenings. No totals to report yet from us, but you can track the global numbers on the main Can't Stop The Serenity website. As of early Sunday afternoon, with only fourteen of the cities reporting in so far, the worldwide take already is up to over $41,000 -- well on the way to the global goal of $100,000 for this second annual event. We hope everyone, both around the world and right here in the Portland of Oregon (founding city of the charity screenings movement) had a great time this weekend. Thanks for what already is another successful fundraising event for Equality Now.
23 June 2007: One down, one to go! Our thanks to everyone who came out to Friday night's screening. Not quite sold out, but 435 seats in a venue of 450-460 definitely qualifies as "close enough". We have no preliminary figures to mention just yet, but things are looking good. Our thanks as well to the Buffy Musical (which happened at midnight at a different venue) for mentioning our Saturday screening and encouraging people to come. Tickets are still available, but if Friday was any indication, you'll want to make sure you don't procrastinate. Again, our thanks to everyone who showed, and now let's go do one more. See you at 1:00 PM this afternoon!
22 June 2007: Well, here we are. This evening at the historic Hollywood Theatre, we present the first of our two screenings of Serenity comprising this year's second annual fundraiser for Equality Now (and, this year, the Women's Film Initiative). We haven't seen the updated ticket sales since yesterday's burst of press coverage, but the standard warnings apply: Buy your tickets now so you don't miss out! Bring some extra cash because you'll want to try to win one or more of our raffle goodies. And we will have t-shirts and posters, no longer available for pre-order, for sale at the shows.
21 June 2007: With only one day to go before the first of our two screenings, both The Portland Mercury (actually, twice) and The Oregonian (on the front page of the Living section) today provide helpful reminders. So buy your tickets while there's still time.
20 June 2007: Around the globe events are beginning to sell out. Here in the Portland of Oregon, founding city of the charity screenings movement, we've done our best to avoid turning people away, as we had to do at last year's sold out event. That's why this year we present two screenings. But don't let that lull you into what could be a false sense of security. Instead, buy your tickets today! You won't want to miss the show, or the commemorative t-shirts, or the raffle. If you're there on Friday, you'll hear from Scott Allie, Joss Whedon's editor at Dark Horse Comics. And on Saturday, you'll be able to walk directly from the historic Hollywood Theatre to our post-event shindig. Two screenings. Two charities. Two days. All for the second year of this annual event. Don't miss out!
18 June 2007: Our site don't crash! She crashes, you crashed her! Well, okay, that's a lie. You didn't crash our site last week. The server just stopped responding. But now we're all moved over to a hosting provider, so all is well, and should remain so. Which is good, because there are only four days left before the Portland of Oregon, founding city of Can't Stop the Serenity, brings you the first of two charity screenings of Serenity to benefit Equality Now and the Women's Film Initiative. So buy your tickets today. On the day of show, prices rise. And remember, last year's screening sold out and we had to turn people away. So you want to make sure you don't miss out.
12 June 2007: Immediately following our Saturday screening, we will be having something of an after-party at Moon & Sixpence, just a couple of blocks away from the Hollywood Theatre. Moon & Sixpence has graciously agreed to donate 5% of the evening's food sales to Equality Now. So when the movie's done, and you've collected whatever raffle items you've won (because you are going to enter the raffle, right?) head on over for some delicious British pub fare and continue helping the cause. Festivities will begin at 5:00 PM on 23 June. Minors are permitted, but restricted to the spacious outdoor patio, until 9:00 PM.
11 June 2007: Want to help promote the screenings now that we're in the home stretch? All of the various iterations of our promotional material now are available for download. That means handbills, flyers, and posters. While we're going to be establishing a number of locations around town where interested "street team" members can pick up copies to distribute, if you work someplace, or frequent someplace, that you know would put up a flyer or poster and/or set out handbills, feel free to download this material and print up just what you need. If you do put any of our material up and about somewhere, please email us and let us know where, so we can keep track of what's been covered.
06 June 2007: Join us this coming Sunday, 10 June, for A Day In Hollywood, beginning with bowling from 11:00 AM to 2:00 PM (with the chance for shindig newbies to win one of this year's screening t-shirts), and then a late lunch/early dinner at Moon & Sixpence beginning at 3:00 PM. In between -- or, really, at any time at all -- stop by the historic Hollywood Theatre to purchase your screening tickets.
05 June 2007: As some of you already know, the Buffy Musical is in town the same weekend as our Can't Stop The Serenity charity screenings. Those behind the Musical have just announced that they will be donating $1 per ticket to Equality Now via our fundraiser. Should the Musical sell out, that means approximately $1,000 will be added to our fundraising total this year. That event is scheduled for midnight on 22 June and 23 June, therefore giving everyone plenty of time to go to our charity screenings and the Buffy event, and be contributing to Equality Now all around. Also all the more reason to make sure you buy your screening tickets early and in advance -- that way, you've got that squared away and can also afford to hit Buffy that weekend.
04 June 2007: Haven't yet bought your tickets? Want an opportunity to do so, and perhaps for your first time meet the members of PDX Browncoats? In fact, if you've never been to one of our monthly shindigs before, this is the one you should attend, because shindig newbies -- and only shindig newbies -- will have the chance to win one of this year's t-shirts. So here's the deal: This coming Sunday, 10 June, is our annual Take the Browncoats Bowling (Take Them Bowling) shindig, from 11:00 AM to 2:00 PM at Hollywood Bowl. It's "Family Day" over there, so bowling is just $1.50 per game, plus shoe rental. Following bowling, we'll be having a more typical restaurant style gathering at a location to be announced in a couple of days. And all of this, of course, will be in the historic Hollywood District, so there will be ample opportunity for you to hop over to the Hollywood Theatre and purchase your screening tickets.
03 June 2007: It's now June. So it seems like a good time for some news. We're pleased to announce that Scott Allie -- Joss Whedon's editor at Dark Horse Comics -- will be our guest for the Friday night screening. Doors open for pre-screening activities at 7:00 PM and programming begins at 8:00 PM. Tickets are $13 in advance and $18 at the door on the day of show, and are available online or at the Hollywood Theatre box office. There will be a talk with the audience prior to the movie, and he will be around during the post-movie raffle for those who want to continue the conversation a little less formally. Among other things, Allie's credits include Serenity: Those Left Behind and the forthcoming Serenity: Better Days, and he edits the current Buffy: Season 8 series. Our thanks to Allie for wanting to help make this year's events in the Portland of Oregon, birthplace of the charity screenings movement, even better than last year.
Global As Of 21 August:
Women's Film Initiative: